Global Week on Entrepreneurship
The current challenge of becoming innovative and entrepreneurial has reached Brazilian organizations. From my observations and work during the past 3 months, since I got back, there is a high demand for innovation, driven by societal changes, by competition and by the global markets... and a big question: how?
Last week was celebrated the global week on entrepreneurship. In Brazil, Endeavor promoted the event with a series of workshops, lectures and presentations around the country, under the theme "bota pra fazer" (something like "let's do it").
Through the events I participated at, it was clear the message: we need to change a culture! Brazilians (and the business/political/cultural environment around) have to:
- Dare to fail - and face society's prejudice against failure
- Innovation from bottom-up, full support from top-down
- Persistence, courage and belief
- Existence of an "eco-system" for innovation
- Transformative education rather than technical knowledge transfer
SONHAR PEQUENO OU SONHAR GRANDE DÁ O MESMO TRABALHO!
(to dream small or to dream big: it's the same effort for both)
Labels: Brazil, change, Culture, Education, Entrepreneurship, São Paulo







